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A recent study identified women 55+ to be the fastest growing segment using facebook. This target group is utilizing the social network to gain information on everything from products to buy to books to read. This is only one of many resources within the social media category. By accessing this form of online media, consumers are exposed to product reviews, testimonials and product information all in real time.
CSI will work with your team to assess needs and identify an appropriate social media strategy that fits your brand, product or service. This resource also can be used a research tool, review source and prospect tool for your Web site.
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